eXp sponsorship and co-sponsorship are organizational relationships intended to connect an incoming agent with people who influenced and support the decision to join. They are separate from brokerage supervision, team membership and consumer-facing branding. Because these choices can affect long-term organizational positioning, they should be made carefully and under current eXp policy.
What is an eXp sponsor?
The sponsor is the eXp agent identified by an eligible incoming agent as the person who most influenced the decision to join the company. eXp’s agent-attraction guidance emphasizes accuracy, integrity and professional courtesy, including referring a prospect back to an existing eXp relationship rather than attempting to change an intended sponsorship declaration.
What is an eXp co-sponsor?
eXp announced its Co-Sponsor Program in April 2025 for a May 1, 2025 launch. Public company materials describe it as allowing eligible new agents and advisors to select both a Primary Sponsor and a Co-Sponsor, adding a second leadership and support relationship without replacing the primary sponsorship structure.
According to the launch announcement, primary sponsors continue to participate in applicable levels 2–7 revenue share, FLQA qualifications and stock awards, while eligible co-sponsors may receive applicable level-one revenue share and a first-year Fast Start component. Current company rules control all eligibility and economics.
How are sponsorship, team membership and branding different?
| Relationship | Primary purpose |
|---|---|
| Brokerage affiliation | Licensed brokerage supervision, compliance and transaction infrastructure. |
| Team membership | An additional operating relationship involving leadership, systems, economics and collaboration. |
| Primary sponsorship | Recognizes the person whose influence led the eligible incoming agent to join eXp. |
| Co-sponsorship | Adds an eligible second support relationship under current eXp rules. |
| Consumer brand | The approved identity used in marketing, subject to brokerage and state advertising requirements. |
When might New Hampshire co-sponsorship make sense?
An eXp leader outside New Hampshire may have a trusted relationship with an agent entering the state but lack local market infrastructure. A co-sponsorship conversation may allow the primary relationship to remain intact while adding experienced New Hampshire leadership, market context and community—when the agent is eligible and the arrangement follows current policy.
Likewise, a New Hampshire agent may value two genuinely different support relationships: one connected to the original eXp decision and another connected to local production, team or market development.
What should an incoming agent ask before selecting?
- Who genuinely influenced my decision to join eXp?
- What support will each person actually provide after onboarding?
- How does the relationship connect to my local production business?
- Am I also joining a team, or remaining independently branded?
- Are the proposed selections eligible under current eXp policy?
- Have all economic explanations included the required disclosures and avoided guarantees?
What should sponsors avoid?
eXp’s published agent-attraction guidance prohibits pressuring prospects to change an intended sponsor and warns against inappropriate incentives. Represent the opportunity accurately, disclose that outcomes are not guaranteed and prioritize the agent’s informed decision.
Sponsorship and co-sponsorship FAQ
Does selecting Michael require joining Bean Group?
No. Bean Group membership, independent eXp affiliation and sponsorship relationships are separate concepts. Eligibility and the selected structure must be confirmed.
Does co-sponsorship replace the primary sponsor?
No. eXp described the program as adding a second leadership relationship without changing the existing primary-sponsorship structure.
Is revenue share guaranteed?
No. eXp’s income disclosure states that revenue share is performance-based; historical results do not guarantee future or individual outcomes.
Can an existing eXp agent add a co-sponsor?
Eligibility and timing rules apply. Confirm the current policy directly with eXp rather than relying on a general article.